Cedrus INTENSIFIED

Fragrance has long held a place of intention within Chloé's creative expression—not simply as an accessory, but as an extension of the brand’s aesthetic. From its earliest forays into perfumery in the 1970s, the Maison has treated fragrance as a medium for storytelling: a way to distil its romantic spirit and effortless Parisian femininity into something invisible yet unforgettable. In 2019, that perspective was distilled into Atelier des Fleurs, a fragrance line conceived as a curated botanical library. Each scent, shaped by a different perfumer, pays homage to a singular flower or plant, offering a minimalist yet evocative interpretation designed to be worn alone or layered.